WHAT IS DIGITAL SIGNAGE?

The Digital Signage, is the fastest and most effective means of communication to transmit a message or advertising to the end user, the means to transmit this message or advertising is visual communication, monitors or screens of medium and large format.

Digital Signage provides

the following benefits

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Quick and direct communication to the end user of offers, products and messages. A better company image, modern and the latest in technology.

Canal Mira Tv is a means

of communication

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With unique content, language and technology. Specially designed for bus users.

An information channel

on bus

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Informs and entertains bus users. Shows dynamic and attractive programming.

Impactful and attractive advertising support

​

Perfect complement for all media and supports.

ADVERTISING PRODUCTS

Canal Mira TV's approach to advertising products provides greater flexibility for advertising planning. 

COVERAGE: Options to reach 100% of the audience or specific geographic and demographic segments of the target.

FREQUENCY: Options to reach different levels of intensity or repetition of the message.

BRANDING: Possibility of reinforcing presence, brand concept, products, points of sale or commercial promotions.

SPONSORSHIP

Sponsorship of a thematic space in the programme, with an entry mask at the beginning and an exit mask or closing advertisement.

Coverage of 100% of the audience with maximum frequency. 

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Ideas for large campaigns.

CONTENTS
Thematic areas

SPORTS

Local, national and international sporting curiosities. Results, classifications, history, details...

HEALTH

Tourist routes. Information about environment, body, mind, science and nature.

SCIENCE

Information and news about nature, science and technology.

CULTURE

Local cultural agenda. Shows, museums, exhibitions, music, theatre, cinema, etc...

PLACES

A local guide with places of civic, cultural or leisure interest. Information about unknown or singular corners and events of interest.

ART

Curiosities about the world of art. All the information about museums, works of art, paintings and paintings. 

CIRCUITS

Announcement issued in a selection of lines according to coverage, proximity or affinity of profiles. 

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High frequency and great capacity for geographical segmentation and by profile.

NEXT STOP

Announcement issued in a selection of lines and stops, following the next stop warning, according to coverage, proximity or affinity of profiles. 

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High frequency and high capacity for geographical segmentation.

AUDIENCE

Characteristics and attributes